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iCollege Inc. Acquires CampusTours

New York, NY (July 15, 2000) iCollege (http://www.iCollege.com) announced today that it has acquired CampusTours.com (http://www.CampusTours.com) and its parent company, the Iwaska Corporation . The acquisition establishes iCollege as the central Internet destination for virtual college tours, and enhances the company's position as the definitive online location for college information. iCollege has served the college community since 1994 in the areas of student identification/stored value & dorm access cards, custom course packets and copyright clearance and on-campus reprographic services. iCollege.com now debuts a series of digital services for college Web sites, including virtual tour development, online application capabilities, streaming video archives, online courseware, Web-based career and job search functionality and even alumni networking and Internet fundraising opportunities.

iCollege.com serves as an important admissions gateway to college and universities providing prospective students and their parents with comprehensive college search tools, virtual tours of many institutions, online application capabilities, streaming campus video presentations and a variety of other services for easing the transition to college. The aquisition of CampusTours.com will allow iCollege to integrate virtual tours throughout the college bound section of iCollege, providing a visual component that many college students cite as one of the most important aspects of the admissions process.

"The acquisition of CampusTours.com is an important step in fashioning a comprehensive college admissions tool for prospective students and their parents," says Ken Krushel, President of iCollege Inc. "iCollege represents a fundamental change in the way that colleges interact with their core constituencies: college bound students and their parents, current students, faculty and alumni. Using iCollege tools, colleges are able to communicate their message more effectively to various audiences, and provide tools that facilitate interaction between the entire campus community. Furthermore, with the integration of iCollege's Web-enabled Student ID Card systems, universities can finally provide a campus-wide information management solution."

About iCollege Inc.

iCollege Inc. (www.iCollege.com) has served the college market on a national basis since 1994 through its Campus Services Group (previously College Enterprises Inc.), which enjoys business relationships with over 1,200 colleges and universities. iCollege, Inc. combines the talents and quality products of a number of college-focused businesses into one dedicated service provider for the college and university marketplace. iCollege delivers a variety of services, from enhanced Internet functionality for college and university .Edu sites, to software and stored-value student ID card systems, copyright clearance, custom course material production, and on-campus printing solutions. iCollege's Internet Services Division was formed in 1999, combining four successful college-focused Web companies: CampusTours.com, EnterMag.com, CollegetownUSA.com, and CollegeGrad.com. iCollege's mission is to offer the most comprehensive online resource for every constituency of the college community: prospective students and parents, in-college students, faculty, alumni, and administrators. iCollege's mandate is to help colleges realize the full potential of the Internet by supplementing their college web sites with practical online tools, useful content and cutting edge technology. iCollege has offices in California, New York City, South Dakota, and Georgia, and is privately held.

For more information on iCollege, visit our website at www.iCollege.com, email us at info@CampusTours.com, or talk to a representative at (207) 753-0136.



About CampusTours Inc.
CampusTours Inc. is an interactive media and software company specializing in meeting the marketing, Web and multimedia needs of the higher education community. The Productions division of CampusTours Inc. specializes in developing visually stimulating virtual tours, interactive campus maps that entice students and facilitate direct contacts with university audiences. The CampusTours MultiMedia Engine is currently the leading software application for producing and maintaining cutting edge virtual college tours, interactive campus maps, university timelines, guided presentations, interactive video presentations and alumni/development presentations.

CampusTours Inc. is the owner and operator of CampusTours.com, the Internet's central virtual college tour directory. CampusTours clients benefit from prominent exposure on CampusTours.com, receiving marketing, distribution lead-generation and promotion services for their new tours, admissions presentations, campus maps and Web sites.

CampusTours Inc. is based in Maine, and is privately held. For more information, visit www.CampusTours.com or call 207.753.0136.